Niviya Vas freelance content writer, copywriter, seo.

Writer. Marketer

To build a deeper connection with your audience. Or, to create a brand that your users fall in love with.

That's why you're here, isn't it?

Hi, I'm Niviya!

I write research-rooted copy that converts. I'm also a multidisciplinary marketer who delivers results.

Plus sharp editing, results-driving SEO and seamless social media services, with design capabilities thrown in for good measure.

Yup, you get the whole package.

I've helped 30+ brands connect with their audiences better.

Over 80% of my clients ask to work with me again.

Fission Body Care - Website content client - Niviya Vas
Neoreach Digital - Content Writing client - Niviya Vas
Kreatorverse - SEO client - Niviya Vas
Twillo - Blog content writing client - Niviya Vas

Your messaging deserves a human touch. It also deserves data-driven clarity.

Eliminate guesswork with writing and marketing based on 10+ years of experience and in-depth research.

I've delivered successful projects for brands in fashion, F&B, FMCG, fintech, marketing, media, non-profit, retail, SaaS, social impact, travel and more - across B2B and B2C offerings, in the startup and legacy spaces.

Bonus - I'm armed with double degrees in Marketing and industry-specific certifications.

Working with Niviya is an absolute delight! She is able to capture the essence and personality of a brand effortlessly in her writing. Her content is always fresh and engaging. She also writes with clarity and purpose not often seen in content today.

Rupa Khandai | Founder & Creative Director

Niviya is someone who has in-depth knowledge that any brand irrespective of the industry can cash in on. It’s not just the brand that gets to scale but even one's knowledge scales when you interact with her.

Reo Raymond | Founder & Host

What can I do for you?

Thought you'd never ask!

Copywriting

Bottom-line boosting copy for ads, emails, landing pages, social media and websites that's clear, crisp and compelling.

Content & Marketing

Research-backed and SEO-optimized articles, blogs, case studies, infographics, and whitepapers that capture attention, engage readers and inspire action and advocacy.

Search Engine Optimization

Audits, keyword and competition research to inform content direction, technical SEO, on-page tactics and off-page strategies.

Social Media

Trend-right, brand-focused and audience-led social media copy, creatives, direction, management and strategy.

Content and brand marketing are fields where patience is as vital as innovation. It's even tougher to understand the client’s needs in stressful situations and come up with fitting solutions. Niviya's always managed to stay calm, understand and deliver. Her integrity, commitment, and hard work are commendable.

David Daniel | Global Marketing Manager

Niviya is the most skilled researcher, marketer, and storyteller I've had the pleasure of working with. She has mastery of complicated tools to understand media and marketing landscapes, category nuances, and audience profiles, all of which she makes colourfully accessible with her captivating storytelling.

Marisa Allen | Product Marketing Director

Take a peek at some of my work.

You have a good brand. Let's make it great.

Desirable, unforgettable - for all the right reasons.